Dolphin Safe Tuna chunk from Lidl NiXe

Claim made by: Lidl NiXe
Location: In Lidl supermarket
Spotted on: 2019-01-07

I saw whilst doing my after-work shop that Nixe Pole & Line Caught Tuna Chunks in Brine is dolphin safe.

I couldn't find NiXe online but as I understand it is owned by Lidl so I sent Lidl customer service an email asking how they ensure the tuna in the tin is dolphin safe.

Update 2019-03-05

Dear Mr Clegg,

Re: Nixe Pole & Line Caught Tuna Chunks in Brine

Firstly I wish to thank you for taking the time to provide us with your valuable feedback.

In order for us to carry out a full and comprehensive investigation we would be grateful if you could please provide the following:

• Full product details including the barcode number, lot numbers and Best Before / Use By Date. If you are unsure of what information to provide please send the product packaging or clear photocopies/photographs.
• Date of purchase
• Store you purchased the product


Hi Sean

Thank you for replying!

I've attached some photos of the product, hopefully with the relevant information on.

I did not actually purchase the product but I saw it in Surrey Quays Lidl.



Dear Mr Clegg,

Re:Drained Tuna Chunks in Brine

I am writing to you regarding your enquiry relating to the product above.

I can confirm that I have been in contact with our supplier and they are currently looking into your enquiry. I will contact you as soon as we receive their response.

I would like to thank you for your patience and thank you for taking the time to contact us.

Yours sincerely,
For and on behalf of Lidl UK GmbH
(quality and assurance team)



Lidl got back in touch with me and told me to contact the supplier directly - this was because I had sent them a picture of a bardcode for a different can of dolphin friendly tuna by Princes.

They contacted Prince's and this was Lidl's response to me

'Thank you for your interest in our products. I would like to inform you that upon receipt of your enquiry we immediately contacted our supplier. They have advised that they are fully compliant with the Earth Island Institute Dolphin Friendly Standard, and that they only work with fisheries that work to reduce the risk of dolphins being unintentionally caught in their fishing nets.'

I'm not totally satisfied with this response as they are assuring me without any evidence BUT... there is some fault on my part too.

I sent pictures to Lidl of both NiXe and Prince's tuna (i know i know)

So as penance I will contact both. Lidl asking for evidence for NiXe tuna and Prince's for evidence regarding theirs.

Case closed... but not over.


It's nonsense

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